Highlights and News From Snap’s Lens Fest 2021
It’s hard to believe it, but it has been a year since Lens Fest 2020. This annual event is when Snap reaches out to the developer community. That includes Snapchat lens creators as well as those who create experiences for other apps and websites using Snap’s camera API, camera kit. Last year, the Lens Fest saw major updates to Snap’s creator software, Lens Studio, as well as a focus on creating lenses with social impact. So, what did this year’s three-day-long event bring? A Whole Lot of Energy Lens Fest isn’t just a developer’s conference. Because anyone can be a lens creator, the event is an opportunity for Snap to celebrate all of the people that contribute to their platform – professionally or otherwise. “Lens Fest is our annual, global event that highlights innovation and creativity from every corner of the lens creator community,” Snap co-founder and CTO, Bobby Murphy,