AfroTech World 2022 Covered Immersive Tech, NFTs, and Creator Communities
This article was originally published on arpost.co
Izumi World AR Game Plans to Bring Augmented Reality and NFTs Together in Play-to-Earn Experience
This article was originally published on arpost.co
The LA-Based Marketing Agency Expanding Into the Metaverse
With more and more business and sales being conducted in virtual worlds, one digital marketing agency with physical offices in California is expanding its services into the metaverse. The LookinMeta Launch LookinLA is already a digital-first marketing agency. With partners like Google, Salesforce, and Shopify, high-tech trends like big data analytics and online retail are not new to the company. So, what’s new? In a way, everything. “We are the forefront of metaverse marketing,” LookinLA CEO Ali Payani said in a release shared with ARPost. “Our clients are now able to expand their businesses and operations into the virtual world to amplify their growth and authority.” The March 3 release announced a new platform from LookinLA called LookinMeta. This platform will give clients and client companies access to a whole suite of emerging technology tools and services. What Marketing Looks Like in the Metaverse A lot of the release has
OVR’s Take on World-Scale Metaverse
The world mapped and sold as NFTs to create an AR “metaverse” layer over the physical world. You’ve heard this song before. But, not like this. “Anybody can build a digital layer over the world… the point is, what is the service that you provide?” OVR COO and co-founder, Diego Di Tommaso, told ARPost. “Is it a stand-alone thing, or something that adds value?” Squares Are for Squares. Hexagons Are the Future. Mapping the world and selling the platts is becoming a relatively common practice, as is the “world-scale metaverse” trope in general. Before we get around to what OVR does with that map, let’s talk about how they divvy it up. For one thing, they’ve divided the world into hexagons instead of squares. This may seem like a small difference, but the team is passionate that hexagons make for a more accurate and just portioning of the globe. There’s
Scalefast and YouGov Report on the NFT and Virtual Goods Market
By now, we’ve probably all at least heard of NFTs and virtual goods. But, what is the actual market like right now? How should interested companies get involved? Where is the market likely heading and what could drive these changes? Scalefast sifted through survey data from YouGov to come up with some answers and shared an early version of the report, titled “Revealing the Metaverse”, with ARPost. .uf36ce73394bb7b44fe7af7f772662799 { padding:0px; margin: 0; padding-top:1em!important; padding-bottom:1em!important; width:100%; display: block; font-weight:bold; background-color:#FFFFFF; border:0!important; border-left:4px solid #E74C3C!important; box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); -moz-box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); -o-box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); -webkit-box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); text-decoration:none; } .uf36ce73394bb7b44fe7af7f772662799:active, .uf36ce73394bb7b44fe7af7f772662799:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; text-decoration:none; } .uf36ce73394bb7b44fe7af7f772662799 { transition: background-color 250ms; webkit-transition: background-color 250ms; opacity: 1.05; transition: opacity 250ms; webkit-transition: opacity 250ms; } .uf36ce73394bb7b44fe7af7f772662799 .ctaText
HTC Launches Vive Arts NFT Store
HTC Vive is getting into VR NFTs. But don’t pick up the pitchforks yet; maybe the idea of a VR NFTs works? Maybe?A blog post today announced the launch of the Vive Arts NFT store. It’s essentially a browser-based sales gallery – the platform will reportedly offer a chance for artists to sell art made in VR and AR as well as other digital works. HTC says creators will be able to decide the amount of copies of a work they can sell as well as whether to accept cryptocurrency or actual currency (for lack of a better term). The NFT Store will be hosting a sales meeting on December 17 in which it will feature NFT-ized works from Czech artist, Alphonse Mucha (pictured below) in collaboration with the Mucha Foundation. Before we make too much fun of the news (tempting as it is), there is perhaps some merit