‘Paperback Metaverse’ Exhibit Combines Books And AR

Visitors scan paperback novels using their smartphones to unlock AR-powered NFTs.ADAPTATIONS: LAND, an environmentally-conscious mixed media art exhibit, kicked off yesterday in San Fransisco. Running now through November 13th, the gallery offers visitors the chance to immerse themselves in a number of thought-provoking installations.This includes ‘Paper Metaverse,’ a unique augmented reality (AR) exhibit by Nick Philip of the art collective Imaginary Foundation that blends cutting-edge technology with paperback books. Surrounded by classic literature, visitors scan real paperback novels using their smartphones to unlock AR-powered NFTs.“This installation uses the forgotten pages of yesterday’s novels to tell a collection of stories for tomorrow’s shifting reality,”said the Imaginary Foundation on Facebook. “By contrasting an environment built from thousands of upcycled paperback novels with a dynamic layer of augmented reality activated NFTs, the Paperback Metaverse fuses the physical, the virtual, and the sculptural.”Those lucky enough to find themselves in San Fransisco can check out Paperback

Fitness-Focused AR Game Lets You Earn As You Burn

Fatten your wallet while losing fat. The CaloVerse is an exercise-centered ecosystem that allows you to earn real money as you shed away unwanted calories. The cardio-based metaverse is powered by blockchain technology and accessible on compatible iOS and Android devices.Players are tasked with completing a variety of exercise activities which earn them IFIT tokens, Calo Token, and various other in-game rewards. In order to generate cryptocurrency, however, you’ll need to equip a pair of NFT sneakers, each of which is designed for a different physical activity.The CaloVerse is composed of two primary components at the moment: Calo Run and Calo Indoor. Calo Run is a jogging companion that uses GPS to track your real-world movement and translate it into crypto. The latest addition, Calo Indoor, features augmented reality (AR) support for a variety of cardio-based activities, including Reflex Game, Fit the Shape, and Jumping Battle.“Stamina is required to earn FIT

Taco Bell Opens A Wedding Chapel In The Metaverse

Each wedding package includes a marriage certificate memento NFT because of course.Taco Bell is getting in on the metaverse game with the opening of the Taco Metaverse Wedding Chapel, a virtual space inside the Decentraland metaverse where select couples can pronounce their love for each other as well as fast-food tacos.While the venue may be digital, the ceremonies themselves are very real. Taco Bell is taking applications from couples interested in uniting in holy matrimony virtually. You’ll walk down the aisle, perform your first dance, and enjoy a delicious menu of food; pretty much everything you’d expect from an IRL wedding.Couples will have full control over the experience, from the style of the venue to their own attire. Speaking of attire, couples as well as guests will receive exclusive NFT wearables to commemorate the magical event. Couples also receive a freshly minted wedding certificate NFT.The entire event will be livestreamed

Surf The Metaverse In Style With The CARV Metaboard

Upgrade your Ready player Me avatar and compete against other Metaboard owners in a game of Hoverball.Metaverse company CARV recently announced the CARV1 Metaboard, a metaverse hoverboard that doubles as a digital collectible.Each Metaboard will use avatar integration depending on which metaverse platform you find yourself in and will include custom avatar animations and allow for modifications and upgrades. The hoverboard also features a physics system that allows you to perform tricks and offers item-optimization per metaverse environment. 🎞️ Check out our new trailer 🎦Then retweet, join the waitlist & make sure you’re following for your chance to win a 100% FREE Quest 2 or custom trucker hat (NFT + IRL) 🧢we’ll be drawing our next winner this Friday… pic.twitter.com/1bWCXiyiMm— CARV (@CARVlabs) July 25, 2022 Nathan Grotticelli, CEO of CARV talked with VRScout about how he sees people using his Metaboards, saying, “We see people using Metaboards to traverse 3D model

Voted, Passed and Signed: XRA Commended the CHIPS and Science Act

The Creating Helpful Incentives to Produce Semiconductors (CHIPS) and Science Act signed into law on Tuesday, August 9, 2022. President Joe Biden signed the H.R.7178 Act after lawmakers on Capitol Hill passed the landmark bill late last month. Semiconductors or microchips are tiny computer chips about the size of a fingertip. They are the building blocks of the modern economy. Microchips power smartphones, vehicles, and electronics. The CHIPS and Science Act spurs projects to produce semiconductors in the US. Biden stated that the US invented the semiconductor, and the law brings it back home. The landmark bill will fund US semiconductor manufacture and research. The law encompasses over $52 billion in subsidies. It aims to strengthen initiatives to make the US more competitive with tech giant China. The legislation establishes “immersive technology,” a fundamental area of national technological development. The Senate voted to approve the bill as well.  The bill

Nike Partners With RTFKT To Launch AR Hoodies

Digital fashion for the real world.Last year, Nike officially acquired RTFKT Studios, a Web3 fashion house specializing in digital apparel. Shortly thereafter the company released RTFKT x Nike Dunks Genesis CryptoKicks, a pair of physical sneakers with their own NFT counterparts.This week Nike expanded its lineup of NFT clothing with the RTFKT x Nike AR Genesis Hoodie, an exclusive digital hoodie for RTFKT’s Clone X NFT avatars. In addition to the virtual item, each owner will also receive a physical hoodie equipped with a near-field communication chip (NFC) that allows for wireless communication between the clothing and its respective NFT.Using a combination of trackers and QR codes, owners can bring their physical hoodies to life in AR with effects such as virtual wings. Moving forward, the company will introduce additional utilities to its catalog of digital clothing, such as tokens to access exclusive in-person events.According to the company, the RTFKT x Nike AR

Regal and Moviebill Deliver AR Collectibles to Moviegoers

For some, going to the movie theater is a magical experience. Some might even save their ticket stubs from favorite films viewed on the big screen. And, what makes every collectible better? An AR collectible, of course. A partnership between Regal Cinemas and Moviebill is showing us how it’s done. An Ongoing Partnership Regal is a cinema chain stretching across America. That includes the continental United States, but it also includes Alaska, Hawaii, and the territories of American Samoa, Guam, and the Northern Mariana Islands. If you don’t already know where to find the Regal Cinema nearest to you, you can find it on this list. The Regal app is home to the Moviebill scanner. Moviebill, an AR studio that launched in 2016, has been working with Regal for a number of years on AR collectibles to bring even more magic to big-budget movies “to keep the theatrical experience going

Lowe’s Opens 3D Product Library to Metaverse Developers

In the past 100 years, Lowe’s has transformed from a small-town hardware store to a large-scale retailer of building and home improvement products. Now a giant in the industry, it is at the forefront of home improvement, serving millions of customers across the United States and Canada. It is also delivering trailblazing solutions that help metaverse developers and enhance customer experience within and beyond the home improvement industry. From the Real World Into the Metaverse The company’s growth is propelled by its relentless pursuit to constantly meet the changing demands of its consumers. To adapt to the digital shift, Lowe’s leveraged modern technologies to deliver personalized digital experiences to its customers. Lowe’s Measure Your Space and Holoroom How To use augmented and virtual reality to enhance the home improvement and shopping experience. Now, Lowe’s is extending the same support it has given its customer builders in the real world to

Watch The President Of Ukraine Deliver A Speech In AR

Volumetric video brings former comedic actor and current Ukrainian President to life on your coffee table.With the ongoing war between Ukraine and Russia putting a strain on Ukrainian resources, President Volodymyr Zelensky has begun reaching out to the global technology community for support in rebuilding the county’s digital infrastructure. And what better way to capture the hearts and minds of Europe’s top tech investors and corporate leaders than with a cutting-edge presidential address?Recently, Ben Nunez, co-founder and CEO of Evercoast, a company specializing in volumetric video capture, visited Kyiv to record an official presidential address from the man himself using the company’s proprietary cloud software platform. The result is a hyper-realistic 3D digital human complete with animation as well as audio.“Ukraine is a chance for a global digital revolution,” said Zelensky in the speech; “a chance for every technology company and a chance for every visionary to show their value,

AR Technology Invades The Legendary Cannes Film Festival

Locate one of Niantic’s AR viewfinders to unlock fun experiences using the company’s Lightship VPS technology.The Cannes Lions International Festival of Creativity is a global event that has been showcasing creative excellence in communications, advertising, and connectivity between people and brands since 1954. In addition to celebrating hard work and creativity, the event includes big networking opportunities and award ceremonies as well as a swanky opening and closing gala.Each year in June roughly 15,000 industry leaders from 90 countries make their way to France to join in the festivities. This year, organizers plan on augmenting the festival with a slew of interactive AR experiences that attendees can discover throughout the festival area and unlock thanks to a new partnership with Niantic.As a partner, Niantic will lean on 8th Wall technology, which was acquired by Niantic back in March to deliver captivating WebAR experiences you can access on your smartphone without