The Virtual Gold Rush: Financial Institutions Joining the Metaverse

The metaverse is nearly here. And the fact that it is not just a passing fad is demonstrated by the fact that financial institutions are joining the metaverse. Known as conservative in adopting new trends and extremely careful with the assets they create or accept, banks and investment funds are now making the first steps into the virtual world. This is, perhaps, the highest form of validation the new digital world can get. Forecasts for the Development of the Metaverse During the first quarter of 2022, research company Gartner, Inc. published an interesting report, which predicted that by 2026, 25% of the people in the world will spend at least one hour per day in the metaverse. What are people likely to do in this virtual space? According to the report, they will use the metaverse for work, entertainment, education, social interactions, and shopping. .u9965a3e8f5cffdaddee74e7a5152bde9 { padding:0px; margin: 0;

CaixaBank and Imagine Show Us What Fintech in the Metaverse Should Look Like

Spanish retail banking financial group CaixaBank is “entering the metaverse” through imaginLAND. This virtual destination and immersive event series is an extension of imagin, a “digital services and lifestyle platform” backed by CaixaBank. We’ve seen American financial technology groups try to “ape into” the metaverse with limited success, but CaixaBank has a different plan. Another Look at Fintech in the Metaverse If you’ve been following the gradual entrance of companies – particularly fintech companies – you might have thought of the JPMorgan lounge launched in Decentraland last month. While initially exciting and certainly still promising, the actual lounge saw little fanfare and little utility, according to emerging tech writer Lily Snyder, who visited the lounge early on. However, CaixaBank has big plans for imaginLAND. The company plans to develop new virtual experiences and services on a regular basis and renew the content available every month. imagin’s first content in the