Tag: augmented reality

The hype for the Apple Pro is starting to deflate and it is possible to see that from some cues: for instance, there are more critics of the headset and fewer articles are talking about it. It’s still the gadget of the moment, but a bit less shiny than before. Honestly, I’m glad about that, I was getting bored from reading only articles about it.  Before getting into the interesting XR news of the week, I invite you all to attend the new Awe Nite that Cecilia Lascialfari and I are organizing for this Thursday (29th) at 6 pm CET that will be about XR and AI with very interesting speakers like Rafael Brown. It’s free, so you have no excuses not to attend! You can find all the most important information about it at this link: https://area6dof.com/awe-nite-florence-ai-xr-a-match-made-in-heaven/ Top news of the week (Image by Meta)Meta and Samsung prepare their answers to

This is going to be the week of the Apple Vision Pro, with the first people who preordered it finally receiving the device at home! Finally, we will have some real impressions on the device not coming from scripted demos. I’m not envious, no… absolutely no, don’t worry…  And it will also be a bit my week… Top news of the week (Image by Apple)Apple Vision Pro preorders were a success, but… As I’ve said in the introduction, this is going to be an epic week for Apple and XR in general, because Apple is going to ship the first Apple Vision Pros on Friday, February, 2nd. According to Mark Gurman, we should have the first genuine reviews of the device starting today, that is Tuesday. It will be very interesting to discover how the headset actually is, outside of scripted demos. This is the moment we’ll read if there is something beyond

I’m finally back to writing articles after a long time. And since it’s Sunday and it’s a bright day outside of the window, I want to restart writing articles with something bright and funny… a satirical post about all the hype around technology that I’ve seen these months. I hope you will move some muscles around your lips while reading it… The iPhone moment The only true iPhone momentIn my 9+ years in XR, I’ve heard countless times that something that was happening was the “iPhone moment of XR”. The Oculus Go was an iPhone moment for XR, then the Quest was the iPhone moment, then the Quest 2, now the Quest 3. In the middle of this, of course, the Apple Vision Pro was also an iPhone moment, without forgetting Half-Life: Alyx in the mix. We had 749 iPhone moments of XR, more than the actual iPhone devices launched,

Finally back to normal with these newsletters! Let’s dig into the most interesting pieces of news of this week! Top news of the week Meta and Tencent are bringing the Quest to China According to the latest rumors, after one year of negotiation, finally, Meta and Tencent have found an agreement to bring the Quest to China. But it won’t be the Quest 3 to be distributed there, but a “cheaper version” of the VR headset, which may be the rumored $199 Quest 3 Lite device that many analysts are speculating will be released soon. Tencent should start selling the headset beginning in late 2024, with Meta getting most of the device revenue, while Tencent most of the content revenue.  I think this can be an important moment: China is a huge market that Meta has never been able to enter properly and now, with this headset, it could finally be able to

Happy Autumn everyone! Temperatures are getting colder, but not in VR… here it is going to be a very hot week with the launch of the Quest 3! Today I was thinking “Oh it’s cool that the Quest 3 is coming in a few weeks…” and then I realized that is going to be fully launched in just 2 days. Oh wow. I’m super excited, and you? Top news of the week (Image from Upload VR)Pico 5 leaks show a very ambitious product line The leaks on the Pico 5 are intensifying, which usually means that the device is going to be announced quite soon. Last week we had a first look at the controllers, while this week we had quite a confusing leak about its product line, which, if confirmed, would show an ambitious plan by the Chinese company.  The leak came from China and talked about the Pico 5 product line

This week VR is dead again. Sorry to inform you about that. It’s been good to dream about the metaverse, but now we can all get back to frying potatoes at McDonald’s and binge on Twitter during the free time. Ah no, not even that because also Twitter is dead. Now it’s called X and aims at becoming the Western WeChat. Luckily there is AR that is still strong, and we can hope to wear Google AR glasses soon… ah no, they are dead too. But we can still rely on Meta that is still spending billions on XR and… OH NO, THE QUEST PRO DIED TOO.  Long story short, this week has been a cemetery. Like an out-of-season VR Halloween. But I hope you’ll enjoy this newsletter coming from the world of the undead anyway… Top news of the week (Image by Apple)Apple starts accepting applications for Vision Pro devkits Apple has started

It is summer and usually nothing relevant in tech happens in this period, but actually, there have been quite a few relevant pieces of XR news this week. So, while I’m melting like Terminator in the hot lava (sorry for the spoiler of Terminator 2, but if you haven’t watched the movie yet, you deserve it), here I am summarizing these topics for you, so you are sure to not lose the most important things that have happened in XR! Top news of the week (Image by Meta)Roblox is coming to Meta Quest We already heard a few rumors about Roblox possibly coming to Meta Quest, but now it is official: Meta itself has stated that the popular gaming universe is coming as a beta to Meta Quest App Lab in the coming weeks, before being released to the official Meta Quest Store when it will be ready.  Roblox features around 15M experiences

Another week, another roundup! I didn’t forget my promise of a big article about the Vision Pro, I just had to postpone it because I was too busy. But it’s coming this week, so be prepared… Top news of the week (Image by Google)Samsung may have changed its plan because of the Vision Pro announcement We just finished reporting the rumors about the Vision Pro and we start now reporting the rumors about the next big headset, the XR device that Samsung is designing together with Google and Qualcomm.  We all joked about Samsung waiting for the Apple Vision Pro announcement to copy it, but according to some rumors, this is exactly what is happening. It seems that the Korean brand was building a Galaxy XR device with a 2,000 PPI display, but after Apple revealed that the Vision Pro will boast 3400 PPI, the new plan is a device with at